Friday 25th September 2020

Advani joins TactoTek advisory board supporting APAC strategy and growth

Published on August 18th, 2020

TactoTek, a Finland-based company that develops, industrialises and licenses in-mold structural electronics (IMSE) technology, announced that Nalin Advani has joined the company’s advisory board. Mr. Advani brings technology business expertise in operational, entrepreneurial and governance roles in Asia that augments TactoTek’s growing presence in the region.

Advani has held leadership positions in WindRiver, Solid, Barco, and GreyOrange, scaling their businesses across Asian markets. He is a founding charter member of The Indus Entrepreneurs (TiE) Japan, and a charter member of TiE Singapore. Born and raised in Japan, he is an acknowledged expert in Asia technology business.

Jussi Harvela, TactoTek CEO, says: “We are very pleased and fortunate to have Nalin supporting our market development activities, organisation and strategy in Asia. He brings an extremely valuable combination of business acumen and immersion in the business culture that is essential for success. Nalin’s perspective will support and inform our day-to-day APAC operations as well as our strategic decision making.”

Using IMSE technology OEMs and brands can achieve cost-effective differentiation with smart surfaces. IMSE solutions combine cosmetics and electronic functionality such touch functions, lighting features and wireless connectivity within light, thin (2-4mm), 3D single piece parts that are efficiently mass produced. TactoTek IMSE technology is being adopted globally for human-machine interface (HMI) solutions and other uses in automotive, smart home, IoT and appliance markets. IMSE parts are produced by TactoTek licensees and TactoTek.

“TactoTek has the right solution at the right time for markets globally, and opportunities in Asia are particularly compelling given the high growth of APAC HMI markets,” notes Nalin Advani. “For example, overarching trends in automotive including autonomous operation, connectivity and even styling with advanced illumination, drive the need for sophisticated, easily integrated electronics. The same qualities that make IMSE appealing to automotive OEMs also apply to other industries. That IMSE significantly reduces greenhouse gas emissions and plastics use relative to conventional electronics is increasingly important in the region as well.”

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